To build a successful coaching business you need to effectively market your coaching services. Your marketing will be most effective when you know who your ideal coaching clients are (your target market) and what your coaching helps those clients achieve (your niche). If you haven’t figured out your target market and coaching niche, this video will help! Post your questions and comments below and I’ll personally reply!
Monthly Archives: February 2012
Want to know the KEY ingredient for achieving financial security in your coaching business? It’s your email list. Unfortunately TOO FEW coaches get this and take it seriously. A large and responsive following of subscribers will give you a never-ending flow of clients and customers. Your email list IS your financial security. But to get these results, you need to build a big list of your ideal clients… And then take really good care of your subscribers so they stay on your list and become lifetime fans. Come learn the secrets to building (and keeping) a profitable email list at … Continue reading
Do you wish that you had a crystal ball that would reveal exactly what your ideal clients REALLY want and would pay top dollar for? Can you see that if you had those answers, you would be able to position your coaching and design your services in such a way so that your ideal clients would line up to work with you? Unfortunately, I don’t have a heavy, round crystal ball to send you, but I can give you the next best thing: It’s called target market research. While this may sound like a boring academic activity, conducting target market … Continue reading