Take The Coach & Grow R.I.C.H. Challenge
Attract Great Clients and Fill Your Practice Fast!

Michelle Schubnel
From: Michelle Schubnel
Date: May 18, 2012
Subject: Your Business Success
Dear Coach:
Did you know that the beginning of the new year is the best time to attract new coaching clients?
It’s true!
More people hire coaches in January and February than any other time of the year.
That’s why we created the C&GR Challenge
The C&GR Challenge is designed to help you attract and secure a lot of new clients quickly and gain real momentum as you build your coaching business.
Are You Ready To Create Your Ideal Coaching Business and Live Your Best Life?
Coaching is one of the most amazing professions on the planet.
As a coach you have the privilege of helping people reach their goals and dreams. You can earn a great living while you create your own schedule and chart your own course. You get to be of service, bring your gifts to the world and live your purpose. You have the opportunity to go through life with two sets of eyes, learning for yourself and for your clients. You are your own boss and in control of your destiny.
Perhaps you are reading this and thinking…
“That isn’t the way it is working for me. I am struggling. It seems that I spend all my time marketing, or at least thinking about it, procrastinating on it and stressing out over it. And I’m not earning the income I want to make and I’m starting to worry about how I will pay my bills.”
If you feel this way, I completely understand and you are not alone.
When I launched my full-time coaching business all of those things were true for me too. After 2 years of training to be a coach and working with clients part-time, I took “The Big Leap” and left my secure software sales job to start my coaching business. I was so excited and assumed that getting coaching would be a breeze.
Boy was I wrong!
After months of running around to networking meetings, reaching out to my contacts and doing lots and lots of free coaching sessions, I only had a handful of clients and wasn’t even close to earning the income I desired.
Although I received excellent training on how to coach, I wasn’t taught how to get clients or build a coaching business.
And despite the fact that I had been successful at my software sales job, I quickly discovered that selling and marketing a service like coaching was completely different.
I felt frustrated and disappointed. I was so passionate about coaching and knew my coaching could make a difference…If I could just figure out how to get clients.
I started worrying about money as I watched the balance in my savings account decrease every month. I didn’t want to give up, but I was quickly becoming disheartened. I didn’t see how I was going to make it work.
Then something happened that changed the course of my business and life forever.
I’m going to share what happened in a moment, but first let me ask…
Can you relate to the feelings of frustration?
Are you ready to discover how to attract great clients and grow your business fast?
Because what happened for me, can happen for you too.
What enabled me to fill my practice and go on to build a six-figure business has also helped hundreds if not thousands of other coaches…
The Secret?
We learned a system, a research-based, step-by-step system designed specifically for coaches on how to attract and secure well-paying clients and build a thriving, rewarding and profitable coaching business.
That system is called Coach & Grow R.I.C.H. and on this very page I’m going to share how you can learn this proven client attraction system and get the support, accountability and guidance so you consistently take the smart and strategic action necessary to get the results you desire.
But before we go on, I’m curious…
How would things be different if you knew, without a doubt, that you could consistently attract well-paying clients and earn the income you desire from coaching?
What kind of impact would it have if YOU created the income that these coaches are enjoying…

"I’ve just completed the C&GR program and have $55,000 of new committed coaching revenue. With Coach & Grow R.I.C.H. and the leadership of Michelle Schubnel’s strategic partner Dr. Jerry Graham, I’m convinced that this is only the beginning of more success. Now I need more coaches on my team thanks to Michelle’s and Jerry’s energy and the C&GR business-building program."

"Michelle, I continue to benefit from the training I received from C&GR – my company made a six-figure profit last year, and is on target to multiply those results again this year!"
What would it be like to earn a 6-figure profit in your coaching business?
Would you save for the future, enjoy a vacation, pay off your debt or perhaps make an upgrade in your home, like Chere did…

"C&GR’s 'heart-felt, business' philosophy has added dramatic sizzle to my coaching practice. I have had a 400% increase in revenue. What I used to earn in one month I now earn in one week. I presented a workshop to 77 people and had 1/3 of the audience desire a comp session. 50% of those people became my clients in 10 crazy amazing days. Wouldn’t you like 8 new clients in 10 working days? I have also developed 6 Strategic Alliances which provide me a steady stream of clients and also a beautiful new granite kitchen island. I love C&GR and I love my coaching life!"
Now while these results are not average, they are great examples of what is possible. It’s no surprise that our students who have had the best results are the ones who take consistent action.
I believe you can also create the coaching business of your dreams.
If you are willing to take consistent action and not give up, the only thing standing between you and a successful coaching business is knowing what to do.
That’s where Coach & Grow R.I.C.H. comes in!
The Coach & Grow R.I.C.H. Challenge Can Change Your Business And Life!
The C&GR Challenge is based on the principle that if you seriously commit and take the proper action to significantly increase your client base over a set period of time you will gain such momentum, confidence and belief that your business and life will jump to a whole new level.
The Coach & Grow R.I.C.H. Challenge focuses on two key areas:
1. Getting new clients.
2. Training your mind for success.
The C&GR Challenge is a proven, step-by-step system that makes it as easy as possible for you to attract and sign new coaching clients.
Here’s just some of what you’ll discover when you take the C&GR Challenge:
- How to offer your free initial coaching consultations so that your ideal clients are excited to sign up and meet with you.
- Exactly what to do during your coaching consultations — step-by-step — so a lot more people say YES to coaching with you.
- The best way to price and package your coaching to maximize profitability and client sign-ups.
- How to overcome sales objections, including specific approaches for the 5 most common concerns.
- The best places to find the people who want what your coaching provides. (And exactly what to do when you find them!)
- How to implement the most effective marketing strategies to attract your ideal clients.
- The support and accountability you need to take smart, strategic and consistent action.
- Tools and practices to increase your confidence, energy and success mindset.
- A network of motivated, success-oriented coaches who you can connect and mastermind with as you grow your business.
This system can work for you too…
I know, because the C&GR system has worked for thousands of other coaches just like you.
We have literally received hundreds of testimonials from coaches who tell us how C&GR has improved their business and life.

"I can't recommend Coach & Grow R.I.C.H. highly enough! It offers a clear, infallible blueprint for coaches interested in building a successful practice. When I participated in the program, I doubled the number of my clients I coached, created my first website and launched my ezine—all within 8 weeks! I've also improved my conversion rate of comp sessions from about 30% to more like 85%! The tools, structure and information you'll get is invaluable!"

"As a new coach, I loved coaching but was really struggling to get clients and grow my business. I had been taking a lot of action but I wasn’t getting results. I found myself after coaching school confused on how to market my business and services. I could not identify my Who, What or How on coaching. Then I discovered Coach & Grow R.I.C.H and I immersed myself in learning this step-by-step business-building system for coaches, which immediately trains you on quickly identifying Who you coach, What you coach on, How you coach and much, much more. I was amazed in two short weeks I now know who my ideal clients area. This has allowed me to communicate my services in a way that a client no longer gives me the deer in the head light look. If you’re a coach and you want to expand your business, feel incredibly confident and believe in your services, C&GR is the missing link!!"

"The C&GR program has transformed my business. I studied the C&GR course on how to create a coaching program and developed my own program, called 'The Personal Fulfillment Program.' I sent out an announcement to everyone I knew, as recommended in the Grassroots Marketing class. Within 8 weeks I enrolled a total of 16 new clients for my group and my 1-1 practice. There are gems of wisdom and advice in every C&GR class. Thanks so much! I could not have done it without you."

"I have been speaking for the last several years — but very rarely got coaching clients from my talks. Then a colleague suggested I join C&GR to learn how to improve the results from my speaking. So I did, thinking 'one more marketing program — I could teach these in my sleep.' Was I ever wrong about your program being just another marketing program! You have a system. A system! (I am a fan of great systems!) I recently spoke at a conference of fitness trainers. I followed your scripts and system and out of the 41 people at the conference, 24 signed up for comp sessions! I have conducted 18 so far and now have 14 new clients! I became a great artist by using my own colors and your "paint by numbers" program. I love it!! I am excitedly figuring out my marketing plan based on all this for next year. I completely owe my current success to you and your great C&GR system. Thanks for everything!! You guys ROCK!!"

"I love the C&GR system and have benefited so much from it! I have done 2 comp session 'the C&GR way' and now have 2 new paying clients! My previous comp sessions before C&GR didn’t result in paying clients because I didn’t know how to ask for the business. This system works! The information on mastering the complimentary session is worth the price by itself. You get more than what you pay for when you take the Coach & Grow R.I.C.H. program."
Here’s Why The C&GR System Is So Effective…
The Coach & Grow R.I.C.H. system makes it easy for you to learn what you need to know and then implement it.
Many programs present dozens and dozens of different ideas and strategies. Instead of getting coaching clients, you get overwhelmed.
The Coach & Grow R.I.C.H. system is different. C&GR is a simple, straightforward, step-by-step process that provides the information and tools you need to get into action and get results.
What You Get When You Join The C&GR Challenge
9 C&GR Challenge Group Calls ($1,800 Value)
Each call is up to 90 minutes and includes client enrollment and marketing training, inspirational group coaching and helpful Question & Answer time.
=> The C&GR Challenge officially begins on Wednesday, January 4th.
=> We meet for a total of 9 Wednesdays at 11am Pacific (12noon Mountain, 1pm Central, 2pm Eastern, 7pm London, 6am Thursday Sydney).
=> Calls are up to 90 minutes long and are recorded and available for you to download and keep.
One Year Membership to C&GR Virtual University ($997 Value)
You also receive full year membership to our popular online business-building training center for coaches. Get access to the sales, marketing and business-building training, tools, templates, resources and sample materials you need to build a thriving, rewarding and sustainable coaching business.
Private Laser Coaching ($297 Value)
Call in and get private laser coaching on the topic of your choice during the program “Office Hours” offered by C&GR Head Coach Michelle Schubnel and C&GR Associate Coach Deanna Maio.
SPECIAL BONUS – “Done-For-You” Client Attraction Teleseminar Package ($397 Value)
You get a proven, “done-for-you” teleseminar called Best Year Ever that’s perfect for attracting new clients in the new year.
This is a turnkey package that includes everything you need to market and deliver a free, high value teleseminar. It works for any niche so you can use it exactly as is or customize it for your specific target market.
The Client Attraction “Done-For-You” Teleseminar Package includes:
- 2 Hours of Step-by-Step Recorded Training
- Ready-to-Use Marketing Materials
- Confirmation Email to Send to Participants
- Comprehensive Class Notes to Send to Participants
- Complete Instructor’s Guide with Scripts You Can Use
- How to Lead Effective Teleseminars Manual
You get everything you need to attract new coaching clients by offering and delivering a proven and popular free teleseminar. You can even use this in a live workshop format if you want!

"I just wanted to let you know that I have 3 new clients from doing my free teleclass. It was a wonderful experience and I expect to do more teleclasses for years to come. Thank you again for all you do!"

"I conducted my first teleclass yesterday. I had 19 participants, 4 people signed up for a complimentary consultation and I now have new clients! I had several comments about the class and how it has helped people clarify their goals and lives. I have taught many, many teleclasses and this by far the BEST! The structure, the notes and the class itself are all great. You make it so easy to do this. Thank you!"
PLUS You Can Win an iPad2!
Yes, you read that right.
As part of The C&GR Challenge we run a contest and award prizes for the coaches who take the most action and get the best results.
The top prize winner gets an iPad2!
Your entry will be based on the goals you set for yourself at the beginning of The C&GR Challenge.
This gives you a fair chance to win, regardless of how long you’ve been in business, your target market and niche or other factors.
And even though we know you don’t NEED a contest to take action and grow your coaching business, you’ve got to admit that winning an iPad2 would be a pretty sweet added bonus. Don’t you think?
Are you committed to your success?
The next step is up to you.
We can help you. But you’ve got to make the decision.
If you are ready to grow your business, so you can coach and impact more people and enjoy the financial success you desire, join the Coach & Grow R.I.C.H. Challenge today.
Get the training, tools, support and guidance you need build a thriving, rewarding and profitable coaching business.
We’ve helped thousands of other coaches. Now it’s your turn!

100% Money Back Satisfaction Guarantee
I understand the Coach & Grow R.I.C.H. Challenge comes with a 100% Money Back Satisfaction Guarantee. I can go through the program and if I am not completely satisfied, I can let you know within 60 days from my date of purchase and receive a full refund. My investment is risk free.
YES! I’m Ready To Attract Great Clients And Fill My Practice Fast. I’m Excited To Receive $3,491 Worth of Training, Programs And Support When I Join The Coach & Grow R.I.C.H. Challenge Today!
With my investment I will receive:
=> One-Year Membership to C&GR Virtual University ($997 Value)
=> “Done-For-You” Client Attraction Teleseminar Package ($397 Value)
=> Private Laser Coaching ($297 Value)
Choose your payment option:
The Coach & Grow R.I.C.H. Challenge
One Payment of $997
BONUS: Choose to make one full payment and receive a private, one-on-one, 30 minute coaching/consulting session with Michelle Schubnel – a $300 value!
100% Money Back Satisfaction Guarantee
You can rest assured that this online transaction is completely secure. After you submit your information you will immediately be sent an electronic receipt and confirmation via email that includes details on how you can get started right away.
Remember, I stand 100% behind the information I’m offering to you. If you decide that this program isn’t exactly what you need to attract great clients and build a thriving, rewarding and profitable coaching business, just let us know within 60 days from your date of purchase and we will issue you a full refund.
Here’s to Your Success!
![]()

Michelle Schubnel
President and Head Coach
Coach & Grow R.I.C.H.
P.S.
If your coaching business does not look the way you want it to, Coach & Grow R.I.C.H. can help.
Remember, we offer a 100% satisfaction guarantee. You’ve got no risk and have a full 60 days to make sure this is right for you.

“Over the past 10 years, Michelle Schubnel has been a constant in my business. Her commitment to helping coaches build sustainable and thriving businesses is apparent in her client connections and the Coach & Grow Rich system. In the past year, I launched a speaking tour, based on her system, and kicked off the New Year with her “Best Year Ever” teleclass model. My client enrollments have increased and I’ve opened up new markets! Michelle continually uplevels the model to reflect current marketing trends while maintaining the credible, proven foundation elements that work."

"My business is going great! I filled my practice and am a featured speaker at a national conference. This program works!"

"A big part of my success stems directly from taking the Coach & Grow R.I.C.H. course. During the program I founded the concept of a 'World Changing Business.' It has since become a great brand and the foundation for everything I am doing now. Thank you!"

"Thanks to you, your coaching and your program my business is doing great. I'm very specific and I'm very happy to have a unique niche: Mental Golf Coaching. My clients are junior golf talents and I coach around golf, school, family, friends and love, so that the junior talent can reach their goals much easier. Everything is in flow, thanks to you and Coach & Grow RICH!"

"Thanks to learning the Coach & Grow R.I.C.H. system, I clarified and developed the vision for my business: Career Coach Now. I created coaching packages that have improved my profitability and cash flow. I created and am now implementing an effective marketing plan. I have completed several workshops and presentations to build my business. I’m thrilled to report that I’m now coaching 8 clients and my relatively new coaching business is growing quickly. None of this would have been possible without your top-notch training and passionate support of coaches. Thank you for all you do!"
Still on the fence?
Ask me any questions you have and I’ll personally reply. I want you to make the decision that is right for you.
Legal Disclaimer: Every effort has been made to accurately represent our training and its potential. The testimonials and examples used are not intended to guarantee that anyone will achieve the same or similar results. These results are not an average. Each individual’s success depends on his or her background, dedication, desire and motivation.
4100 Redwood Road #115
Oakland, CA 94619
510-530-3576

